Service 04 FAST-on-Broadcast by AMTECCO
Bring free, ad-supported channels to the broadcast screen.
FAST-on-Broadcast connects broadcast reach with IP delivery and programmatic monetisation. Free, ad-supported channels reach connected televisions through HbbTV, with addressable ads inserted server-side into the stream.
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01 / Input Broadcast signal Existing audience reach
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02 / Service responsibility FAST-on-Broadcast HbbTV entry + IP stream
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03 / Outcome Connected television Free channel + addressable ads
- 01Broadcast and IP in one operating path
- 02Server-side ad insertion
- 03Programmatic inventory support
FAST economics on the broadcast screen. HbbTV places free, ad-supported channels on connected televisions while server-side insertion brings programmatic advertising into the stream, supporting digital-style addressability and measurement.
Channels on the broadcast screen.
HbbTV puts free, ad-supported channels and apps directly on the smart TV via the broadcast signal — nothing to install, reaching connected screens the way viewers already watch.
Programmatic ad insertion.
Addressable ads are placed server-side into the stream. Agencies can access eligible inventory programmatically, while reporting supports audience and inventory decisions.
One pipeline, broadcast and IP.
SRT contribution, channel origination, CDN delivery and automation work across one operational path, connecting broadcast and IP workflows.
Make your broadcast screen earn like digital.
FAST channels and programmatic advertising on the smart TV, delivered by AMTECCO. Let’s talk about your inventory.
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