FAST-on-Broadcast by AMTECCO
Bring free, ad-supported channels to the broadcast screen.
FAST-on-Broadcast puts a free, ad-supported channel on viewers’ smart TVs through the broadcast signal you already have, and earns from addressable advertising.
- Viewers watch your broadcast channel
- The red button opens your free channel
- Targeted ads play inside the stream
- Broadcast and IP in one operating path
- Server-side ad insertion
- Programmatic inventory support
FAST economics on the broadcast screen. HbbTV places free, ad-supported channels on connected televisions while server-side insertion brings programmatic advertising into the stream, supporting digital-style addressability and measurement.
Channels on the broadcast screen.
HbbTV puts free, ad-supported channels and apps directly on the smart TV via the broadcast signal — nothing to install, reaching connected screens the way viewers already watch.
Programmatic ad insertion.
Addressable ads are placed server-side into the stream. Agencies can access eligible inventory programmatically, while reporting supports audience and inventory decisions.
One pipeline, broadcast and IP.
SRT contribution, channel origination, CDN delivery and automation work across one operational path, connecting broadcast and IP workflows.
Technical detail
For your engineers
How FAST-on-Broadcast fits the live media chain, and the detail your broadcast engineers will ask about.
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01 / Input Broadcast signal Existing audience reach
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02 / Service responsibility FAST-on-Broadcast HbbTV entry + IP stream
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03 / Outcome Connected television Free channel + addressable ads
Make your broadcast screen earn like digital.
FAST channels and programmatic advertising on the smart TV, delivered by AMTECCO. Let’s talk about your inventory.
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